COURSE DESCRIPTION: This course addresses the basics and all of the most important intermediate features of Google Analytics.

Learning Objectives:

• Webmaster tasks and tracking code
• Installing WordPress tracking code
• Traffic analytics
• Understanding keywords
• Attribution and assisted conversions
• Analytics Intelligence
• Table Booster
• URL Builder
• Da Vinci Tools
• Real-Time Tracking
• Metrics, alerts, and reports
• Paid campaign tools like Google Ads or Facebook Ads

AVERAGE STUDY TIME: 2-3 HOURS

Completion of this course delivers a 4PRO+ CERTIFICATE OF PROFICIENCY and includes a BADGE/SEAL for the Certificate of Google Analytics Proficiency (4CGABP) course which has been reviewed and approved by the 4ProPlus Educational and Technical Advisory Boards.