COURSE DESCRIPTION: Certificate of Internet Marketing Fundamentals Proficiency: Online marketing has taken the internet by storm. No longer do businesses have to rely on traditional marketing and advertising to get their products/services seen by their target audience. This digital marketing course will teach you a wide range of techniques used in online media and digital tools, helping you implement effective marketing strategies within your company.

LEARNING OBJECTIVES:

• Principles of Digital Marketing

• Website Development

• Search Engine Optimization (SEO)

• Google AdSense and Affiliate Marketing

• Search Engine Marketing (SEM)

• Social Media Optimization

• Email Marketing

• Online Reputation Management

• Google Analytics In-depth

AVERAGE STUDY TIME: 1 HOUR

Completion of this course delivers a 4PRO+ CERTIFICATE OF PROFICIENCY and includes a BADGE/SEAL